{"id":2756,"date":"2017-12-13T09:52:20","date_gmt":"2017-12-13T09:52:20","guid":{"rendered":"http:\/\/www.webdesigncity.com.au\/?p=2756"},"modified":"2018-10-24T06:22:14","modified_gmt":"2018-10-24T06:22:14","slug":"google-revamps-its-seo-starter-guide","status":"publish","type":"post","link":"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/","title":{"rendered":"Google revamps its SEO Starter Guide"},"content":{"rendered":"<p>This being the first SEO starter guide in several years, it holds huge importance for the digital marketing industry. Google has announced that the old PDF format of the SEO starter guide has been retired which was published in 2008 and is now replaced with a new web based version.<\/p>\n<p>The updated version has additional sections required by the search engine optimization, building mobile friendly websites and adding structured data markup. The version has now been available in 9 different languages including English, French, Spanish, Italian, Japanese, Portuguese, German, Turkish and Russian.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2760 size-full\" title=\"Google revamps its SEO Starter Guide\" src=\"http:\/\/www.webdesigncity.com.au\/wp-content\/uploads\/2017\/12\/Google-revamps-its-SEO.jpg\" alt=\"Google revamps its SEO Starter Guide\" width=\"800\" height=\"450\" srcset=\"https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Google-revamps-its-SEO.jpg 800w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Google-revamps-its-SEO-300x169.jpg 300w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Google-revamps-its-SEO-768x432.jpg 768w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Google-revamps-its-SEO-624x351.jpg 624w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><strong>The purpose of the guide<\/strong><br \/>\nThe guide is for those manage, owns and promote content through Google Search. If someone is an <strong><a href=\"http:\/\/www.webdesigncity.com.au\/top-seo-experts-company-sydney\">SEO expert or digital marketing<\/a><\/strong> freak, this guide is meant for you. For understanding the basics of the SEO, this guide is the perfect place for the one. The guide will provide the best practices which will help in attaining the best results. The guide will provide the techniques which make it easier for the search engines to crawl and index your content.<\/p>\n<p><strong>SEO is all about helping the search engines to understand the content and behave accordingly.<\/strong><br \/>\n<strong><a href=\"https:\/\/static.googleusercontent.com\/media\/www.google.com\/en\/\/webmasters\/docs\/search-engine-optimization-starter-guide.pdf\">Getting started with the guide<\/a>:-<\/strong><\/p>\n<p><strong>Terms related to SEO are<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2762 size-full\" title=\"Terms related to SEO\" src=\"http:\/\/www.webdesigncity.com.au\/wp-content\/uploads\/2017\/12\/SEO-terms.jpg\" alt=\"Terms related to SEO\" width=\"1000\" height=\"575\" srcset=\"https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/SEO-terms.jpg 1000w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/SEO-terms-300x173.jpg 300w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/SEO-terms-768x442.jpg 768w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/SEO-terms-624x359.jpg 624w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<ul>\n<li>Index<\/li>\n<li>Crawl<\/li>\n<li>Crawler<\/li>\n<li>Googlebot<\/li>\n<li>SEO<\/li>\n<\/ul>\n<h2>Are you on Google?<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2763 size-large\" title=\"Are you on Google\" src=\"http:\/\/www.webdesigncity.com.au\/wp-content\/uploads\/2017\/12\/Are-you-on-Google-1024x667.png\" alt=\"Are you on Google\" width=\"625\" height=\"407\" srcset=\"https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Are-you-on-Google.png 1024w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Are-you-on-Google-300x195.png 300w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Are-you-on-Google-768x500.png 768w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Are-you-on-Google-624x406.png 624w\" sizes=\"auto, (max-width: 625px) 100vw, 625px\" \/><\/p>\n<p>Make a check whether your site appears on Google or not. Use it like Site: website URL.<br \/>\nIf the website shows up then it indexed on Google.<\/p>\n<h3>Help Google find your content<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2764 size-full\" title=\"Google find your content\" src=\"http:\/\/www.webdesigncity.com.au\/wp-content\/uploads\/2017\/12\/Google-find-your-content.png\" alt=\"Google find your content\" width=\"744\" height=\"431\" srcset=\"https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Google-find-your-content.png 744w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Google-find-your-content-300x174.png 300w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Google-find-your-content-624x361.png 624w\" sizes=\"auto, (max-width: 744px) 100vw, 744px\" \/><br \/>\nFor making your content visible to the Google, it is important that you submit a site map. A sitemap is a file which tells Google about the new or changed pages of the website. Google can also find new pages through links from other pages as well.<\/p>\n<p><strong>Tell Google which pages shouldn\u2019t be crawled<\/strong><br \/>\n<strong>Best practices are<\/strong><\/p>\n<ul>\n<li>Use robots.txt (non sensitive information)<\/li>\n<li>Noindex tag or requiring a user password to access the page ( sensitive information)<\/li>\n<\/ul>\n<h4>Help Google understand your content<\/h4>\n<p><strong>Recommendations are<\/strong><\/p>\n<ul>\n<li>Make sure that Googlebot can crawl JavaScript, CSS and image files by using fetch as Google tool.<\/li>\n<li>Check your Robots.txt with Google search console<\/li>\n<\/ul>\n<p><strong>Create good titles and snippets<\/strong><br \/>\nYour title must appear in the first line of the results. The title of homepage must consist of the basic information about the website, contact details and other information required by the visitor.<\/p>\n<p><strong>Meta tags<\/strong><\/p>\n<ul>\n<li><strong>Description Meta tag:<\/strong> This will give information to the search engine what the page is all about. This is placed within the element of HTML document.<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2765 size-full\" title=\"understand your content\" src=\"http:\/\/www.webdesigncity.com.au\/wp-content\/uploads\/2017\/12\/understand-your-content.png\" alt=\"understand your content\" width=\"833\" height=\"466\" srcset=\"https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/understand-your-content.png 833w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/understand-your-content-300x168.png 300w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/understand-your-content-768x430.png 768w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/understand-your-content-624x349.png 624w\" sizes=\"auto, (max-width: 833px) 100vw, 833px\" \/><\/p>\n<p><strong>Merits of description Meta tag<\/strong><br \/>\nThis tag can be used by the search engine to deliver the best possible result to the query by the user incase the Google remains unable to find the content suitable enough to provide to the user.<\/p>\n<p><strong>Best practices<\/strong><br \/>\nAccurately summarize the page content<br \/>\nUse unique description for each page<\/p>\n<p><strong>Use heading tags to emphasize important text<\/strong><br \/>\nHeading tags would help in getting the text larger on the page than the normal text. This will give a normal hint to the visitors that the particular text is important. Usage of heading tags would help in creating a hierarchical structure for the content making it easy for the user to go through the content easily and understand it.<\/p>\n<p><strong>Best practices<\/strong><br \/>\nImagine you are writing an outline; make it to the point to cover the gist of the content<br \/>\nUse headings across the page<\/p>\n<p><strong>Use structured data markup<\/strong><br \/>\nIt is the code which is added to the site\u2019s pages to make the content understandable to search engines.<\/p>\n<p><strong>Best practices<\/strong><br \/>\nCheck your markup using the structured data testing tool<br \/>\nUse data highlighter<br \/>\nKeep track of markup pages<\/p>\n<p><strong>Manage your results in Google search<\/strong><br \/>\nWith the use of correct structured data, search results will understand the content and make the best of it to make it available to the user.<\/p>\n<p><strong>Organize your site hierarchy<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2766 size-full\" title=\"your results in Google search\" src=\"http:\/\/www.webdesigncity.com.au\/wp-content\/uploads\/2017\/12\/your-results-in-Google-search.png\" alt=\"your results in Google search\" width=\"702\" height=\"513\" srcset=\"https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/your-results-in-Google-search.png 702w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/your-results-in-Google-search-300x219.png 300w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/your-results-in-Google-search-624x456.png 624w\" sizes=\"auto, (max-width: 702px) 100vw, 702px\" \/><\/p>\n<ul>\n<li>Understand how search engines use url<\/li>\n<li>Navigation is important for search engines<\/li>\n<li>Plan navigation based on homepage<\/li>\n<li>Breadcrumbs list<\/li>\n<li>Simple navigation page for the users<\/li>\n<\/ul>\n<p><strong>Best practices<\/strong><br \/>\nCreate naturally flowing hierarchy<br \/>\nUse text for navigation<br \/>\nCreate sitemap for the search engines and navigational pages for the users<br \/>\nCustom 404 pages<\/p>\n<ul>\n<li>Simple url convey content information<\/li>\n<li>URLs displayed in search results<\/li>\n<\/ul>\n<p><strong>Best practices<\/strong><br \/>\nUse words in URL<br \/>\nCreate simple directory structure<br \/>\nProvide one URL to access the page<\/p>\n<p><strong>Optimize your content<\/strong><\/p>\n<ul>\n<li><strong>Make your site interesting and useful<\/strong><br \/>\nWith the use of relevant and unique information make your site interesting. Try to get some compelling content which drives the user to your website.<\/li>\n<li><strong>Know what your readers want<\/strong><\/li>\n<\/ul>\n<p><strong>Best practices<\/strong><br \/>\nWrite easy to read text<br \/>\nOrganize your topics early<br \/>\nCreate fresh unique content<br \/>\nOptimize content for users and not search engines<\/p>\n<ul>\n<li><strong>Use links wisely<\/strong><br \/>\nWrite good link text<\/li>\n<\/ul>\n<p><strong>Best practices<\/strong><br \/>\nChoose descriptive text<br \/>\nWrite concise text<br \/>\nFormat links to make them easy to spot<br \/>\nAnchor text for internal linking<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2767 size-full\" title=\"Optimize your content\" src=\"http:\/\/www.webdesigncity.com.au\/wp-content\/uploads\/2017\/12\/optimization-content.jpg\" alt=\"Optimize your content\" width=\"925\" height=\"519\" srcset=\"https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/optimization-content.jpg 925w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/optimization-content-300x168.jpg 300w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/optimization-content-768x431.jpg 768w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/optimization-content-624x350.jpg 624w\" sizes=\"auto, (max-width: 925px) 100vw, 925px\" \/><\/p>\n<ul>\n<li><strong>Optimize the images<\/strong><br \/>\nUse the alt attribute<\/li>\n<\/ul>\n<p><strong>Best practices<\/strong><br \/>\nUse descriptive filenames and alt text<\/p>\n<ul>\n<li><strong>Help search engine find your images<\/strong><br \/>\nUse image sitemap to make Googlebot understand what the image is all about<\/li>\n<li><strong>Use standard formats<\/strong><\/li>\n<\/ul>\n<p><strong>Mobile friendly website<\/strong><br \/>\nMost of the people use mobile for any query. In such a scenario your website need to perform on mobile too. This will increase your reach to the people. Make your website responsive to get more customer visibility for your website. Make it responsive for mobile phones, tablets, smart phones, multimedia phones, feature phones.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2768 size-large\" title=\"Mobile friendly website\" src=\"http:\/\/www.webdesigncity.com.au\/wp-content\/uploads\/2017\/12\/Mobile-friendly-website-1024x562.jpg\" alt=\"Mobile friendly website\" width=\"625\" height=\"343\" srcset=\"https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Mobile-friendly-website-1024x562.jpg 1024w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Mobile-friendly-website-300x165.jpg 300w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Mobile-friendly-website-768x422.jpg 768w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Mobile-friendly-website-624x343.jpg 624w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Mobile-friendly-website.jpg 1424w\" sizes=\"auto, (max-width: 625px) 100vw, 625px\" \/><\/p>\n<p><strong>Promote your website<\/strong><br \/>\nYour website needs promotion as without it no one even know about it.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2769 size-full\" title=\"Promote your website\" src=\"http:\/\/www.webdesigncity.com.au\/wp-content\/uploads\/2017\/12\/Promote-your-website.jpg\" alt=\"Promote your website\" width=\"600\" height=\"353\" srcset=\"https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Promote-your-website.jpg 600w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Promote-your-website-300x177.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><br \/>\n<strong>Best practices<\/strong><br \/>\nKnow about <strong><a href=\"https:\/\/www.facebook.com\/webdesigncity.com.au\">social media sites<\/a><\/strong><br \/>\nReach out to those communities which are in relation to your site<\/p>\n<p><strong>Analyze your search performance and user behavior<\/strong><br \/>\n<strong>Analyze search performance<\/strong><br \/>\nThrough Google search console tool, one can analyze the performance of the website. the tool will help you in getting your issues in front. It will help in addressing the issues and if done, can help in better performance of the website.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2770 size-large\" title=\"Analyze search performance\" src=\"http:\/\/www.webdesigncity.com.au\/wp-content\/uploads\/2017\/12\/Analyze-search-performances-1024x507.png\" alt=\"Analyze search performance\" width=\"625\" height=\"309\" srcset=\"https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Analyze-search-performances-1024x507.png 1024w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Analyze-search-performances-300x149.png 300w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Analyze-search-performances-768x380.png 768w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Analyze-search-performances-624x309.png 624w, https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Analyze-search-performances.png 1521w\" sizes=\"auto, (max-width: 625px) 100vw, 625px\" \/><\/p>\n<p><strong>Analyze user behavior <\/strong><br \/>\nOnce you are done with the crawling and indexing of your site, your next step might be for the traffic behavior on the website. This information can be attained with the help of Google analytics tool.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This being the first SEO starter guide in several years, it holds huge importance for the digital marketing industry. Google has announced that the old PDF format of the SEO starter guide has been retired which was published in 2008 and is now replaced with a new web based version. The updated version has additional [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2760,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1015],"tags":[1100,1099,1098],"class_list":["post-2756","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","tag-mobile-responsive-website","tag-seo-news","tag-seo-starter-guide"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google revamps its SEO Starter Guide - Web Design City<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google revamps its SEO Starter Guide - Web Design City\" \/>\n<meta property=\"og:description\" content=\"This being the first SEO starter guide in several years, it holds huge importance for the digital marketing industry. Google has announced that the old PDF format of the SEO starter guide has been retired which was published in 2008 and is now replaced with a new web based version. The updated version has additional [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/\" \/>\n<meta property=\"og:site_name\" content=\"Web Design City\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/webdesigncity.com.au\" \/>\n<meta property=\"article:published_time\" content=\"2017-12-13T09:52:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-10-24T06:22:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Google-revamps-its-SEO.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"450\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sarah Smith\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@citywebdesign\" \/>\n<meta name=\"twitter:site\" content=\"@citywebdesign\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sarah Smith\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/\"},\"author\":{\"name\":\"Sarah Smith\",\"@id\":\"https:\/\/webonlinecity.com\/webdesigncityold\/#\/schema\/person\/f6b095c389fcb12d8d82bb54668b1539\"},\"headline\":\"Google revamps its SEO Starter Guide\",\"datePublished\":\"2017-12-13T09:52:20+00:00\",\"dateModified\":\"2018-10-24T06:22:14+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/\"},\"wordCount\":1035,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/webonlinecity.com\/webdesigncityold\/#organization\"},\"image\":{\"@id\":\"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Google-revamps-its-SEO.jpg\",\"keywords\":[\"mobile responsive website\",\"SEO News\",\"SEO Starter Guide\"],\"articleSection\":[\"SEO\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/\",\"url\":\"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/\",\"name\":\"Google revamps its SEO Starter Guide - Web Design City\",\"isPartOf\":{\"@id\":\"https:\/\/webonlinecity.com\/webdesigncityold\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Google-revamps-its-SEO.jpg\",\"datePublished\":\"2017-12-13T09:52:20+00:00\",\"dateModified\":\"2018-10-24T06:22:14+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/#primaryimage\",\"url\":\"https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Google-revamps-its-SEO.jpg\",\"contentUrl\":\"https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Google-revamps-its-SEO.jpg\",\"width\":800,\"height\":450},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/webonlinecity.com\/webdesigncityold\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Google revamps its SEO Starter Guide\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/webonlinecity.com\/webdesigncityold\/#website\",\"url\":\"https:\/\/webonlinecity.com\/webdesigncityold\/\",\"name\":\"Web Design City\",\"description\":\"Website Design Sydney\",\"publisher\":{\"@id\":\"https:\/\/webonlinecity.com\/webdesigncityold\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/webonlinecity.com\/webdesigncityold\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/webonlinecity.com\/webdesigncityold\/#organization\",\"name\":\"Web Design City\",\"url\":\"https:\/\/webonlinecity.com\/webdesigncityold\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/webonlinecity.com\/webdesigncityold\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.webdesigncity.com.au\/wp-content\/uploads\/2019\/11\/wdc-1.png\",\"contentUrl\":\"https:\/\/www.webdesigncity.com.au\/wp-content\/uploads\/2019\/11\/wdc-1.png\",\"width\":253,\"height\":53,\"caption\":\"Web Design City\"},\"image\":{\"@id\":\"https:\/\/webonlinecity.com\/webdesigncityold\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/webdesigncity.com.au\",\"https:\/\/x.com\/citywebdesign\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/webonlinecity.com\/webdesigncityold\/#\/schema\/person\/f6b095c389fcb12d8d82bb54668b1539\",\"name\":\"Sarah Smith\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/webonlinecity.com\/webdesigncityold\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/79f54ce289126ea1f61635d648bf8217?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/79f54ce289126ea1f61635d648bf8217?s=96&d=mm&r=g\",\"caption\":\"Sarah Smith\"},\"description\":\"Sarah Smith has more then 6+ years of experience in the field of promoting brands and developing new strategies of maximizing results for businesses worldwide. With the help of expert brand development strategies suggested by Sarah, you can make your business more visible among your potential customers.\",\"sameAs\":[\"http:\/\/www.webdesigncity.com.au\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Google revamps its SEO Starter Guide - Web Design City","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"Google revamps its SEO Starter Guide - Web Design City","og_description":"This being the first SEO starter guide in several years, it holds huge importance for the digital marketing industry. Google has announced that the old PDF format of the SEO starter guide has been retired which was published in 2008 and is now replaced with a new web based version. The updated version has additional [&hellip;]","og_url":"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/","og_site_name":"Web Design City","article_publisher":"https:\/\/www.facebook.com\/webdesigncity.com.au","article_published_time":"2017-12-13T09:52:20+00:00","article_modified_time":"2018-10-24T06:22:14+00:00","og_image":[{"width":800,"height":450,"url":"https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Google-revamps-its-SEO.jpg","type":"image\/jpeg"}],"author":"Sarah Smith","twitter_card":"summary_large_image","twitter_creator":"@citywebdesign","twitter_site":"@citywebdesign","twitter_misc":{"Written by":"Sarah Smith","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/#article","isPartOf":{"@id":"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/"},"author":{"name":"Sarah Smith","@id":"https:\/\/webonlinecity.com\/webdesigncityold\/#\/schema\/person\/f6b095c389fcb12d8d82bb54668b1539"},"headline":"Google revamps its SEO Starter Guide","datePublished":"2017-12-13T09:52:20+00:00","dateModified":"2018-10-24T06:22:14+00:00","mainEntityOfPage":{"@id":"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/"},"wordCount":1035,"commentCount":0,"publisher":{"@id":"https:\/\/webonlinecity.com\/webdesigncityold\/#organization"},"image":{"@id":"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/#primaryimage"},"thumbnailUrl":"https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Google-revamps-its-SEO.jpg","keywords":["mobile responsive website","SEO News","SEO Starter Guide"],"articleSection":["SEO"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/","url":"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/","name":"Google revamps its SEO Starter Guide - Web Design City","isPartOf":{"@id":"https:\/\/webonlinecity.com\/webdesigncityold\/#website"},"primaryImageOfPage":{"@id":"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/#primaryimage"},"image":{"@id":"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/#primaryimage"},"thumbnailUrl":"https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Google-revamps-its-SEO.jpg","datePublished":"2017-12-13T09:52:20+00:00","dateModified":"2018-10-24T06:22:14+00:00","breadcrumb":{"@id":"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/#primaryimage","url":"https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Google-revamps-its-SEO.jpg","contentUrl":"https:\/\/webonlinecity.com\/webdesigncityold\/wp-content\/uploads\/2017\/12\/Google-revamps-its-SEO.jpg","width":800,"height":450},{"@type":"BreadcrumbList","@id":"https:\/\/webonlinecity.com\/webdesigncityold\/google-revamps-its-seo-starter-guide\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/webonlinecity.com\/webdesigncityold\/"},{"@type":"ListItem","position":2,"name":"Google revamps its SEO Starter Guide"}]},{"@type":"WebSite","@id":"https:\/\/webonlinecity.com\/webdesigncityold\/#website","url":"https:\/\/webonlinecity.com\/webdesigncityold\/","name":"Web Design City","description":"Website Design Sydney","publisher":{"@id":"https:\/\/webonlinecity.com\/webdesigncityold\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/webonlinecity.com\/webdesigncityold\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/webonlinecity.com\/webdesigncityold\/#organization","name":"Web Design City","url":"https:\/\/webonlinecity.com\/webdesigncityold\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/webonlinecity.com\/webdesigncityold\/#\/schema\/logo\/image\/","url":"https:\/\/www.webdesigncity.com.au\/wp-content\/uploads\/2019\/11\/wdc-1.png","contentUrl":"https:\/\/www.webdesigncity.com.au\/wp-content\/uploads\/2019\/11\/wdc-1.png","width":253,"height":53,"caption":"Web Design City"},"image":{"@id":"https:\/\/webonlinecity.com\/webdesigncityold\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/webdesigncity.com.au","https:\/\/x.com\/citywebdesign"]},{"@type":"Person","@id":"https:\/\/webonlinecity.com\/webdesigncityold\/#\/schema\/person\/f6b095c389fcb12d8d82bb54668b1539","name":"Sarah Smith","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/webonlinecity.com\/webdesigncityold\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/79f54ce289126ea1f61635d648bf8217?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/79f54ce289126ea1f61635d648bf8217?s=96&d=mm&r=g","caption":"Sarah Smith"},"description":"Sarah Smith has more then 6+ years of experience in the field of promoting brands and developing new strategies of maximizing results for businesses worldwide. With the help of expert brand development strategies suggested by Sarah, you can make your business more visible among your potential customers.","sameAs":["http:\/\/www.webdesigncity.com.au"]}]}},"_links":{"self":[{"href":"https:\/\/webonlinecity.com\/webdesigncityold\/wp-json\/wp\/v2\/posts\/2756","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webonlinecity.com\/webdesigncityold\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/webonlinecity.com\/webdesigncityold\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/webonlinecity.com\/webdesigncityold\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/webonlinecity.com\/webdesigncityold\/wp-json\/wp\/v2\/comments?post=2756"}],"version-history":[{"count":6,"href":"https:\/\/webonlinecity.com\/webdesigncityold\/wp-json\/wp\/v2\/posts\/2756\/revisions"}],"predecessor-version":[{"id":2773,"href":"https:\/\/webonlinecity.com\/webdesigncityold\/wp-json\/wp\/v2\/posts\/2756\/revisions\/2773"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/webonlinecity.com\/webdesigncityold\/wp-json\/wp\/v2\/media\/2760"}],"wp:attachment":[{"href":"https:\/\/webonlinecity.com\/webdesigncityold\/wp-json\/wp\/v2\/media?parent=2756"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/webonlinecity.com\/webdesigncityold\/wp-json\/wp\/v2\/categories?post=2756"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/webonlinecity.com\/webdesigncityold\/wp-json\/wp\/v2\/tags?post=2756"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}